Shorter-run printers make up the bulk of the graphic arts industry. But because of their number, it is difficult for sales reps to cover them adequately. The ideal solution is a vehicle that will generate more sales and leads in three days than can be generated in weeks and months. That vehicle is Print World: The World of Shorter-Run Printing.

The best attractions for your prospects and clients
Print World offers a tailor-made show for shorter-run printers, helping you improve your market share and make more money in the huge shorter-run market. Our high-quality seminar series, for which printers pay $75 per session to attend, means the show attracts an increasing number of high-level attendees. Print World 2008 will expand on that success, providing some of North America’s best business advice for shorter-run printers.

In addition, Print World features a dynamic, popular Print Software Theatre, with on-floor presentations of the latest software innovations, as well as special pavilions. Design City, a "show within a show" at Print World, will also attract a new audience of graphic designers.

Print World exhibitors reach an informed and motivated audience keen to learn.

The importance of timing
Most successful graphic arts shows held in North America occur in the fall. Print World is no exception.

By mid-November, most conflicting activities, professional sport playoff calendars, holidays, cottage weekends and Graph Expo in Chicago are over.

The timing is also excellent for tapping into new capital spending budgets as printers prepare for the new 2009 budget year.